Build a list in a particular niche and tell them stories. Create a bond. Build a relationship with them. It's important. Then, when you've created a bit of culture, start marketing affiliate products or services to them that you think they might like. Just be sure that you personally vet out whatever it is that you're selling to avoid complaints if the product or service falls short.
When we look at where to focus our free blog content at Smart Insights, our main aim or filter we use is that the content must help digital marketers plan, manage and optimize their business results or improve their digital skills. This is also what our member content, in our guides focuses on too - starting with digital strategies and planning templates then more specialized marketing tactics like email marketing, social media, SEO, video and many more digital skills.
Email marketing is still one of the most valuable tools for marketers and businesses to reach and engage their customers. A well-thought-out email marketing strategy is an integrated part of any digital marketing outreach. There are many tools available like mailchimp, sendgrid, convertkit, which make email marketing easier for marketers. To get an overview of email marketing you should learn about:
One word of advice, and something I intend to do once I have the money saved up, is to build or buy out property that can support apartments or townhomes. One tough mistake some people make is buying a pair of homes to rent out and they get a nice $2,000-$3,000 a month but that’s it. Buying a house is expensive and the rental prices keep lower income families from potentially coming to you with their money to rent. If you have an acre to work with (more or less is OK too) you should be talking to a contractor to build apartments or townhomes. You will make a little less per unit BUT your audience grows significantly because now you can have college students, single parents, older folks, etc. all able to afford your rental units AND instead of capturing one $1,000-$1,500 a month payments, you can probably charge $700 a month per unit (or more, depending on the market) and build maybe 3, 4, 5, 10 units for the price of a home or two and now you’re making something like $2,100-$10,000 a month. It all depends on what you have to invest but if you’ve got $250,000+ I’d highly suggest you talk to a bank/investor that can get you in touch with a good contractor to build on a property and get permits and take out a matching $250,000 loan (I’ve read that $500,000 is plenty to build a good amount of apartments to start) and you can fill up your apartments and make a killing every month. You’ll have more tenants to deal with but if you’re competitive with your pricing you won’t have a hard time keeping tenants or replacing them.
Higher Search Engine Rankings: Unless you’re a very well established website with an authoritative digital presence, your SEO strategy will be more effective if you focus on niche topics and long tail keywords. With this approach, you’ll be more likely to reach your target audience, which means customers will have an easier time finding and buying your products.
I’m feeling inspired! I’ve been a PT for 19 years and I feel I have so much experience to offer but have been so intimated by starting a blog. I also subscribed to Michelle’s website but wasn’t sure it was for real. Is it for real? After reading this I feel like it’s time to take the plunge, I need to start a blog, I have so many ideas and even course ideas. I want to get away from the paperwork that plagues our healthcare system but not leave the field so the blog just might be the answer. I’ve been a landlord for 15 years now, great investment for sure, renters paid for the down payment of our house and should hopefully help pay for our kids college. I’d love to have one more! Thank you for the inspiration, wish me luck with my blogging!
Thank for this extensive work. When you make extra money you need to think simple. First thing you should consider is whatever you do must be safe enough that you don’t lose your initial investment as well. Also, look at the ways you can reduce your costs. This could be car insurance savings or paying back expensive loans or card balances. Saving is making money as well.
And a more important question- if one follows the guidelines set forth by JS for picking the right product, lines up a manufacturing source and is ready to sell, how do you get your listing to pop up among the other sellers on the FIRST page when a buyer puts in a search on Amazon- Obviously having a great product wont help much if you are on page 6 when someone searches for that item!
Betterment – Betterment was the first robo-advisor to launch, almost ten years ago. They’ve automated the entire investing process, so all you have to do is watch your portfolio of assets grow (over the long run, of course). They do charge a .25% annual fee of your account total, so if you’ve got $100,000 that’s being managed by Betterment, you’ll pay just over $20 per month.
Now, with the success of Affiliate Reviews Center, I have gone ahead to create an Amazon products review site that is on a specific niche http://www.zoom.tips which is on promoting digital cameras. The site just kicked off and I am currently working on it to see how I can get my own share of the Amazon cake. I hope to still do a specific niche site with Amazon product; the domain name is already bought and I am already outsourcing the articles and a few other things.
BTW, I think the whole “near me” thing would work pretty well for terms like “chinese food near me”, “pizza places near me” etc., as you could monetise with JustEat/HungryHouse affiliate links (pretty sure they have them?) – e.g. someone searches for “chinese food near me”, hits your site, and sees something along the lines of a “XX chinese restaurants currently deliver to you. Order now at JustEat!” either as a pop-up or before the actual listings themselves.
It’s not secret that I’m disappointed as to how well BestProducts.com are ranking in Google. Especially since they only benefit from sitewide footer links on Esquire, Cosmopolitan and Elle.com. It’s seems highly ironic that Google will go through Black hat world forums looking for sites and networks to penalise but totally ignore the big fish right under their nose.
Glen – another great article. Do you have any idea on the near me searches how that affects mobile searches? More specifically, when you use the near me tag does it rank higher when someone is looking on their mobile device when they have location services turned on? Would be nice if there was a way to capitalize on that. Plenty of great stuff in the article to get going on. Always have great ideas and it is much appreciated!
The only issue I see with Clickfunnels so far is the fact that everything seems a little bit confusing at some times and most of the people will get this vibe the moment they land on the Clickfunnels’ home page. Too much text, too many programs that offer the same thing and sometimes too many offers and emails after you become a member of any of their programs or tools.
This step isn’t strictly necessary, but spending some time freelancing can advance your skills considerably. When you’re trying to help another company or person do what you’ve done on your own, it’ll expose areas that you aren’t as familiar with, and can help you round out your understanding of the skill. And if you’re able to find someone you can freelance for who’s more skilled than you are, they can point out areas for you to improve that you might have missed on your own.
I want to close this post by talking about how I learn marketing now. I have an app on my phone, it’s called Nuzzel, and it will tell me what the people that I follow on Twitter are sharing. So if seven people are sharing something, it’s going to pop to the top of my feed, and I follow a lot of different Internet marketers, so I can see what’s trending and then I can save it to Pocket so I can read it later. And if I’m lazy, I can have Pocket dictate it for me so I don’t even have to read it.
You asked if we would like more of this kind of post, and the answer is yes! Thank you for the niche ideas but more importantly the strategies on how you found them. Do you have a post about different ways on how to monetize once you have found a niche/idea. I can’t seem to figure out how money is made once you have a niche or industry locked down. If there is a post or if you could write one just as detailed and informative as this one, that would be really awesome, thank you.
Find the right tenants. As a landlord, you'll want to make sure your tenants are responsible. You don't know these people and are trusting them with your property, so it's a good idea to try and get to know your prospective tenants a little bit before signing a lease. However, you'll want to avoid the opposite extreme and avoid renting to people you actually know. Renting to a friend or relative can create a lot of tension that could dissolve your friendship.
The tagline for this social media class is “picking up clients with social media in 48 hours or less.” Which points to the fact that this instructor dives into intermediate social media strategies. Moving beyond more beginner tactics like setting up social media accounts and basic posting strategies, this class assumes that you already know those things and provides details on how to best use the channels that you’re already familiar with.
If you haven’t already, expanding your potential profit by diversifying your affiliate networks is a great way to build in additional revenue streams for your business. Before diving into any one in particular, make sure to do some research on the program or network to confirm its legitimacy, potential for profit, and alignment with the types of products and services highlighted on your website.
How to Monetize the Site: This site is ripe for products. Video courses on how to pass the Part 107 exam in the United States, courses on cinematography with drones, how to start an aerial photography business, etc. When you have these courses created, PLEASE email me because I’ll gladly be an affiliate for your products. I could send you TONS of business from my photography site.
As an affiliate for Boatbookings, you will receive 20% of their revenue - effectively meaning your commission will be about 4% of any sales from your referrals. You also receive 10% of any commissions Boatbookings make on repeat customers who were your referrals. They do have a minimum charter value of 3,000 ($/€/£/etc) before commissions are earned.
A sub-niche could be offering solutions to deter “porch pirates” from stealing packages from outside homes. You could also create a series of digital information products for this market, or a YouTube channel reviewing home security gadgets and appliances. Another approach could be to start an affiliate marketing site on making your home burglar proof.
Self-Fulfillment: Self-fulfillment is a great option for sellers looking for 100% control of the shipping process and lower costs. This is a giant undertaking, depending on your business model. You must have a warehouse to store the inventory and the resources to handle today’s shipping expectations. Fulfilling orders is time consuming and can become a burden as your business grows. Only choose this option if you want complete control of the fulfillment process and have the resources to do so.
Came here with a preconceived notion but left with totally different mindset. Was wondering when looking at searches per month what would be the minimum you would consider? I feel you are going to say depends on niche. Second question, I have never thought of a directory site, how do you go about monetizing? Simply charging for a link? I have a bunch of decent domain but not enough time in the day it seems. Any advice greatly appreciated
Soundproofing a room in your home is a popular search term on Google, and there are TONS AND TONS of products you can recommend and link to Amazon for people to buy. And you’ll earn 8% of the products they buy after clicking your affiliate link to Amazon. The best part of it is that the products are often in the $200 range, which I find to be a sweet spot for Amazon Associates. It’s enough money that you get a good commission, but not so absurdly expensive that people won’t buy.
How to monetize this site: Sponsorships could make the site huge, advertising could make the site decent, and affiliate sales on products could do well too. I don’t see digital products being huge on this one except for the boat restoration niche, which could be cool. Find some boat repair/restoration experts on the internet and offer them $1,000 to spend two days with you showing you their boat restoration techniques. Hire a videographer for $500 to video the pro teaching you, and sell the video for $199.
Google Analytics is a great tool, and getting to grips with it is essential for all digital marketers. Even if you think you’ve got a handle on it, there may well be features you don’t realize exist that you could you to generate insights, which could help you increase your conversion rate or attract more visits. The Google Analytics Academy is a great free resource to help improve your skills. You can view lessons from experts and test your knowledge. There are 5 free courses:
As a part of internet marketing, search engine optimization (SEO) has an important place in internet marketing in general. Here you will learn about essential elements of SEO, origin and history of SEO, types of SEO, mistakes, tips and tricks that are typical of SEO, and can help you define your own custom approach and deeper understanding of the process of website optimization.
Blogs are content-focused websites. However, they deserve special attention because they usually occupy one particular niche, be it a zero-waste lifestyle or DIY tutorials. Bloggers can put banners on their blogs or (what has proven to be more efficient) place links throughout their posts. They can also write about the sales they learn about beforehand, create posts about certain products/services they are using, or provide readers with special coupons and discounts. For instance, if you have a travel blog, you can give your readers information about saving on accommodation and provide them with an affiliate link or coupon for hotel bookings.
Your business also doesn't need to be based on selling a niche product. Your niche could be offering a specialized SEO service just for psychotherapists. Or helping parents put on the best birthday party for their kids. You could teach people how to start their own dog grooming business. Or even how to write a great novel that will sell by the bucketload.
Teachable and Udemy are two of many, but these are the most prevalent, and they’re both intuitive and user-friendly. With Teachable, you have more control over your pricing and the look and feel of your course, but you don’t get a built-in audience. Instead you have to do all the marketing yourself. Udemy has a built-in base of students, but you don’t have as much control and they take more of your revenue.