This chapter is focused on benefits of email marketing and how this strategy can help you with overall internet marketing and online promotion. The chapter includes the definition of email marketing, the benefits and different approaches to email marketing, tips and tricks to have in mind when implementing email marketing strategy, as well as recommended email marketing services.
Pat’s story is interesting, since he wasn’t an experienced entrepreneur when he got into internet marketing. He was working in an architecture firm. He loved the work he did and didn’t have any intention of leaving, but unfortunately (well, fortunately), he was laid off when the economy went down. He still had to finish some project for the firm, though, so he wasn’t laid off immediately. Pat used that time to learn about online business. Using that new found knowledge, he created an e-book that sold well, and eventually started Smart Passive Income to teach other how they can make money online. Pat says that being laid off was the best thing that ever happened to him.
You can attend industry meetups and conferences in your area to establish and nurture relationships with other digital marketers and get professional understanding. Don’t forget to try your own projects. Digital Marketing is an area with many gray areas between best practice and what can actually get results for a business. You can try your own ideas without blindly following leaders’ opinions.

​If you pay your bills with a credit card make sure it offers cash back rewards. You can let your rewards accrue for a while and possibly put the easy money you earned toward another passive income venture! (Be sure that the card you select doesn’t have an annual fee or you might be cancelling out your rewards). Check out this list of the best Cashback Rewards Cards.
Amazon is the largest affiliate site that offers numerous advantages to sellers and affiliates alike. With more than one and a half million sellers, this is the perfect place for beginners to start affiliate marketing. This site is also an excellent option for advanced affiliate marketers who can create custom tools and websites that have APIs and as well as Amazon implementations. As a beginner, you will need some form of a platform where you can promote your products. The most common way of doing this is through your blog or website.
Udemy, you will find, provides a number of different online courses, both free and paid. Some of the paid courses will be a little more in-depth, but for those who are here for free courses (I know I am), then they have more than enough for you, too. They offer free courses in Google AdWords, Zero Cost Marketing Strategies, Content Marketing, and Social Media Marketing, and even provide a course on SEO, or Search Engine Optimization, so you can learn how to utilize keywords in your marketing and reach a wider audience.
Okay, obviously, this is not something that I can link you to, but Danny runs great webinars. You know those webinars that are basically just very long sales pitches and nothing more? Well, that’s not the case with Danny, because in his webinars he shares very useful insights on online marketing. I really try not to miss those. You have to be subscribed to Danny’s e-mail list to know when something is coming up, though.
With SEOPressor, you’re not just earning 50% commission on sales – you’re earning 50% recurring commission. The service itself focuses on SEO for WordPress. It gathers key pieces of information on the customer’s website and provides all the details on WordPress itself. This allows users to easily see where there are issues, such as pages with 404 errors or ones with no meta title.
I just started out with Affiliate Marketing (idea # 8) and it is not as easy as people make out to be. For me, the hardest part so far, is learning Search Engine Optimization (SEO) and driving traffic to my website. I’m only 3 months into it, but I am confident that the site will begin to generate some incom., I have to give it 6-9 months, so we’ll see.
As an alternative, you can dedicate your time and efforts to generating as many unique leads as possible, and earn a good sum through quantity. This means you should not let high rates fool you. A commission of 30%-40% for the affiliate could be attractive relative to rates of 1%-5%. However, what matters is how much you can sell. Imagine that you have two products, both of which cost $100. From the first you can earn 40%, while from the second “just” 10%. Seems logical to work with the most profitable?
Given the growth in the sharing economy, your junk can start to pay for itself. For example, if you have some awesome vintage furniture inherited from your grandmother sitting in a storage unit, you can rent this out to photographers for their “styled shoots” which are becoming all the rage. If your furniture is more modern but you still can’t bear to get rid of it – perhaps a home stager will be interested.
Learn how to promote your business effectively online and develop a targeted online marketing strategy that engages potential customers throughout the digital landscape. In this course, Brad Batesole explains today's digital marketing techniques in simple terms, demonstrating how to build a successful online marketing campaign for all digital channels: search, video, social, email, and display.
Hi Anthony, YES, there are affiliate programs for plumbing and heating. Faucet.com and HomeDepot both have affiliate programs that you can join and earn a commission. Now, obviously, if customers need very specific parts only, this may be an issue. But, I know marketers that make a nice income using sites like the ones I mentioned and others. I would front it with your own website and build a following. These are things discussed within the Wealthy Affiliate program, how to build a website and earn money in something you’re passionate about. Check out Wealthy Affiliate. It’s free to join… Read more »
Fundrise – With a minimum investment of just $500, investors of all types can make crowd-funded real estate investments through Fundrise. This means you get the benefits of being a landlord without actually having to deal with owning or managing the properties yourself. Even though we own 2 rental properties, we recently began investing in Fundrise ourselves. We love it because there is no “accredited investor” requirement, making it far more accessible for the average person than the other two options below. Follow the link above to learn more, or read our full review here.
While compiling this list, I did my best to avoid scams, and stick with practical ideas that work. I have tried many (but not all) of these ideas. Some of these helped me earned a few dollars here and there, but there are some that helped me earn extra money on the side every single day — and some are still providing me with revenue! Note that not all ideas will fit your skills and abilities. What works for you depends on your abilities and your current financial situation.
1. When gauging competition in terms of reviews you want to be looking at the top 10 sellers that come up organically, which you can quickly see using the JS Chrome Extension. The sponsored products are different, because any seller can bid on a search term and appear as a sponsored product in the Amazon search results (even products that just launched and have no reviews or sales yet).
Whether someone is looking for love… is into online dating… or is in a relationship but struggling and looking for a way to rekindle the passion, a whole range of products in the dating and relationships niche are there to help. People always need advice when it comes to this area — one of the essential elements in life but so difficult to navigate.
Oops, my last sentence should have been “in addition to buying your services and courses” not “except”, it was already after 12 at night here yesterday. Yes, checking niches obsessively is something I can relate too as well. I think I got about some hundred domains I bought after researching new topics but then never found the time to build content for them and really make use of them. After renewing them for two or three years in a row I decided to focus on related niches I can build like more related content for and then also throwing in some useful links in between them. 🙂
This kind of site would be seasonal to some extent because it would obviously be more visited during the summer; however, some places in the world have summer most of the year.  Also, a seasonally-active site could actually be a good thing for someone wanting to do more business during that time.  For example, a school teacher who is not working during the summer.
However, he decided to refocus on what he loves the most (which is building and marketing businesses) and started Social Triggers, which is now one of the top online marketing blogs on the internet. The interesting thing is that Derek managed to get to the top of his niche and make a name for himself in a very short period of time. This guy clearly knows something that most people don’t.

Many bloggers and social media influencers build significant residual income through affiliate partnerships. If a blogger promotes or mentions a product on their site, and readers purchase the product through the link provided, the blogger earns a percentage of the revenue. The same goes for social media influencers. If someone promotes a product on Instagram and their followers purchase it through their link, the Instagrammer would receive a portion of that revenue.


Income School LLC is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com. Income School LLC also participates in affiliate programs with Bluehost, Clickbank, CJ, ShareASale, and other sites. Income School LLC is compensated for referring traffic and business to these companies.


> Within the broader arena of Google Partners’ digital advertising, the complex world of Pay-per-Click gives many people headaches. Wordstream’s (@WordStream) PPC University offers a variety of online marketing tutorials that drill down to the specific heart of PPC. Three levels of learning (101, 102 and Advanced) cover every aspect from basics such as how to set up an account, through bid management and optimization right up to remarketing and advanced geotargeting.
Frankly, I do not care whether there is a site on the same topic as one I’m building.  My most profitable website is a photography website.  Not any specific niche of photography.  Just photography in general.  Guess what?  I wasn’t the first photography site.  There are hundreds of thousands of sites about photography!  It really doesn’t matter.  Even if someone else has a “better” site than mine, some people will identify with me, like the way I write better than other sites, will find my site first, etc.  You don’t have to be the only one in a niche to make a site work.  Not at all!  In fact, I have had more success building sites in busy niches than in empty ones.  The fact that people are there means there are potential customers and visitors there.
When you go shopping, do you use cash, your debit card, or a credit card? Instead, why not use a cash-back credit card and make money while you shop? It sounds contradictory, but Goudreau elaborates. "With a great cash-back card, you can make money when you spend money," she says. "The key is to keep your spending rates the same and pay your balance off in full at the end of every month. It's also important to pay your bill on time. That way, you're not paying interest or getting hit with any late fees, and any cash back you earn is pure profit.
The T-shaped marketer needs many skills, which once would not have been needed for marketers but are now key to being able to perform their roles effectively. For example, knowing the basics of HTML is essential to my role, and I’d be useless without it. I’m no expert, and if you told me to code a website it would look like a dog's dinner (there are probably nine-year-olds that know more about CSS than me) but the point is that although it is not an area I specialize in, I know enough to have a basic comprehension and make tweaks when they are needed. Similarly, I’m no Photoshop wiz, nor am I a master of InDesign, but being able to use these design tools is essential to my role and so, I need to know how to use them.

Other types of internet marketing approaches with great potential to grow your business include email marketing, an approach based on establishing direct communication with customers or potential customers, and affiliate marketing, an approach where you allow others to promote your products and get additional traffic to your website. Lead generation is also introduced as it is necessary to understand this concept to obtain relevant contacts and target those, who are most likely to become your customers. Steps for developing a successful internet marketing strategy incorporate all the types of internet marketing activities into an approach that is based on the business’ needs and distinctive features, allowing you to adapt your own strategy so that you are most likely to achieve your goals. You should follow this guide to develop an internet marketing strategy that uses the potential of all types of marketing activities.
How established is your site/blog/social media following?  Do you already have an audience of 1 million or are you just getting started?  Early on in your affiliate marketing journey you will probably want to have multiple options to make sure you can cover a broad field. You might want to become an Amazon Associate as well as joining one of the networks so you will have a product link to drop into any posts you do.  An easy place to start is to promote the services you are using if you are enjoying their product - web hosting or email management systems like Aweber.
All the institutions covered so far focus on one or more specific aspects of marketing, but what happens if you need a broader approach? Well, then there’s edX.org (@edXOnline), an online learning destination founded in 2912 by MIT and Harvard that offers courses gleaned from more than 85 global partners, which includes the best universities and other learning institutions in the world. With 172,000 Twitter followers, edX holds a sizeable share of the online learning market. With a huge variety of courses, you’ll have to hunt a bit to find marketing-focused courses but when you do, you’ll be able to graduate with a real certificate from a verified source.

How to monetize this site: I would make ONE info product (either an eBook or a video course) sharing the financial part of doing a basement or specific tutorials on finishing a basement could be great.  There are already some online courses out there on finishing a basement that you could be an affiliate for.  Also, ads could bring in lots of passive income.
As we discussed earlier in this article, you need only take a look at the shopping channels to see just how much money is  spent in the weight loss market. Yes, it is very competitive. Yes, you can compete with Time, Innovation and Effort.  While there may be some ethical boundaries with certain types of content promotion, you can still make some good revenue from programs like the Amazon Affiliate program, or even with display ads.
This time, there are three pricing options. Users can pay $49 for a single theme or $69 for lifetime access to all themes. Alternatively, there is a $249 Lifetime Club. This last option gives continued support and updates for all themes. In contrast, the $69 version just gives one year’s worth of updates. In all cases, affiliates earn a straight 50% commission on sales.
Bonus: Liquid Web is not just another hosting provider. This company offers a wide range of hosting-related services. For instance, its users can take advantage of full management of their WordPress websites. You can get up to $1,500 per lead generated by a banner ad or a link on your website. Take into account that you must join either the CJ Affiliate or Impact Radius affiliate networks to start working with Liquid Web.
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