In addition to an extra income stream, residual income allows you to diversify your revenue sources. Instead of relying on your standard paycheck, you’re earning money through the royalties of an eBook or the sales of an online course. Diversity of income gives your overall financial portfolio more security and depth. Similar to passive income, residual income gives you more financial stability, flexibility with your lifestyle, additional retirement savings, and a more robust financial standing.

If you create a website and have the top navigation bar be all the different types of lenses (wildlife lenses, sports lenses, portrait photography lenses, etc) and then make drop down menus for the different brands of cameras, you could create a site where people come, choose what brand of camera they have and what they want their lens to do and viola!  You have a page on your site that shows them the good, better, and best lens options at different price points.  This kind of site could be really popular and insanely useful.  That’s a recipe for success.


Businesses leverage various digital channels, such as search engines, social media, email, and their websites to connect with current and prospective customers. At a high level, digital marketing refers to advertising delivered through these digital channels. This term covers a wide range of marketing activities, such as paid search, organic SEO, social media marketing, affiliate marketing, content marketing, video marketing, and so much more.

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