Your customers, prospects, and partners are the lifeblood of of your business. You need to build your marketing strategy around them. Step 1 of marketing is understanding what your customers want, which can be challenging when you’re dealing with such a diverse audience. This chapter will walk you through (1) the process of building personal connections at scale and (2) crafting customer value propositions that funnel back to ROI for your company.
Mountain climbing requires a very large amount of expensive gear, and much of it has an expiration date and must be replaced every 2-5 years.  So mountain climbing makes a lot of sense as an affiliate product.  Also, if you focus your niche on mountain climbing, you also could pick up people interested in indoor rock climbing, rappelling, canyoneering, etc.
CPA marketing programs pay affiliates when a specific action is taken by the referral or lead. Common actions include clicks, impressions, form submits, sign-ups, registrations, or opt-ins. Since Cost-Per-Action models don’t necessarily involve a direct sale (and involve more risk taking) the payout percentages are far smaller than they are in Cost-Per-Sale.
If you’re into fly fishing, or you think you might want to learn about fly fishing to start getting into it, fly tying could be a great sub-niche.  You might think fishing is a very small niche, but did you know that more people will go fishing this year than play tennis or baseball combined?  It’s a huge topic and fly tying doesn’t look to be too competitive.  As fly tying requires a lot of different items that people could purchase online.
While choosing the highest paying affiliate program, also pay attention to the payout methods and minimum amount. If Paypal is available and the minimum payout amount is reasonable and reachable, that’s great; otherwise, think twice before you start working with the program. Spending a year collecting the amount for your first payout is probably not your dream.

Individual customers and businesses can purchase your stock images for their websites and marketing materials. Simple stock photos, like businessmen shaking hands or a woman riding in a car, are sought after by many companies. To be most successful, you’ll want to upload photos monthly to consistently grow your portfolio. You’ll generate a commission each time one of your photos is downloaded.
I clicked on a number of products to see where it took me. It does appear that the products are connected to Amazon but one would never know it since the product that shows is not the same as the listing on Amazon.. I have started a site using Amazon Affiliate products and when a visitor clicks on a product on my site it takes them to the product listing on Amazon which looks totally differenet than the Gear Patrol listings.
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STEP 1 - Understand the whole spectrum first - Digital Marketing is an extremely broad vertical ranging from graphic design to web/app development to content experience and everything in between. At this stage, you’ll understand the objective of using one channel over the other or the combination of multiple channels based on the online behaviour of your target audience.
Get the most bang for your buck (though technically it’s free, so not exactly!) with this course/challenge from Google. You’ll cover everything from the basics of digital marketing, fundamentals of SEO, search and display advertising, social media, basic analytics, video, and more. It’s one of the most comprehensive trainings out there, perfect if you’re looking for something all-encompassing on a single easy-to-use platform.
Coursera is a course that is partnered with some of the top universities to ensure that you get the best possible online marketing courses completely for free, and teaches a wide variety of lessons including Internet History, Technology and Security, which teaches how the internet was created and how it works, to programming courses, and all that’s in between.
Also referred as Commission Junction, CJ is a large affiliate network offer affiliate programs for a wide range of popular and well-established organizations. This program acts as the intermediary between the merchants who will provide the products to sell and the affiliates who will do the marketing. This program is very advantageous as it provides very many affiliate programs at the same place.
Bonus: Liquid Web is not just another hosting provider. This company offers a wide range of hosting-related services. For instance, its users can take advantage of full management of their WordPress websites. You can get up to $1,500 per lead generated by a banner ad or a link on your website. Take into account that you must join either the CJ Affiliate or Impact Radius affiliate networks to start working with Liquid Web.
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