Ebooks, which can be published through sites like Amazon Kindle Direct Publishing, are an increasingly popular option. Because these books are self-published, the process is quicker, allowing you to build residual income faster than the traditional publishing route. Whether it’s a romance novel or a how-to book on fly fishing, you can create a book and have it available for purchase in a matter of weeks.
For anyone who wants to go the whole hog and become a certified marketer, there’s little to compete with HubSpot’s (@HubSpot) Inbound Marketing Course. Ever since the company’s CEO Brian Halligan (@bhalligan) developed the concept of inbound marketing, it has spiraled upwards to become the marketing method of the new millennium. In this course, you’ll learn how to use different aspects of inbound such as content marketing, lead generation and nurturing and search engine optimization to create a comprehensive marketing strategy.
Another way to generate passive income is to invest and be a silent partner in a business. This is very risky, but with risk comes the potential for high returns. For example, several years ago both Lyft and Uber were looking for private investors to invest in their companies. Today, they are worth billions - but you as an investor would only reap that benefit if they go public via an IPO, or get acquired. So, it's risky.
Pat’s story is interesting, since he wasn’t an experienced entrepreneur when he got into internet marketing. He was working in an architecture firm. He loved the work he did and didn’t have any intention of leaving, but unfortunately (well, fortunately), he was laid off when the economy went down. He still had to finish some project for the firm, though, so he wasn’t laid off immediately. Pat used that time to learn about online business. Using that new found knowledge, he created an e-book that sold well, and eventually started Smart Passive Income to teach other how they can make money online. Pat says that being laid off was the best thing that ever happened to him.
Ashley Madison is a dating site with a twist. Of course, you’ve probably already heard about it, as the company has received plenty of media attention over the years. Basically, Ashley Madison offers a discreet dating service for people who are married. I’m not personally sure about the income potential, but there is clearly demand for the service.
Wordstream is a search engine and social media marketing software company that helps marketers drive the greatest ROI from their paid search and social media campaigns. These free guides and ebooks distill learnings and best practices for users with varying levels of expertise running pay-per-click (PPC) campaigns. Here are some of its topics and offerings:
Web analytics is the part of marketing devoted to the analysis of your goals and methods used for promotion of your website, and how those should be adapted in order to refine the approach and eventually produce better results. This segment of the course will show you what web analytics is, why you should use it and which metrics should be tracked to get the relevant data for the analysis. You will also learn about conversion optimization, elements of web usability and conversion optimization and how to calculate conversion rate optimization.
My goal with this site is really only to write about 25-30 pages with information as I learn about boats and do customizations to my boat. I’m also adding a forum. Forums seem to be very popular with boat owners so I’m anxious to have others generate content for me. I don’t have huge plans for this site, but I’m sure it will bring in a few thousand a month if I don’t fizzle out. This is going to be my fun project for the next little while.