Wordstream is a search engine and social media marketing software company that helps marketers drive the greatest ROI from their paid search and social media campaigns. These free guides and ebooks distill learnings and best practices for users with varying levels of expertise running pay-per-click (PPC) campaigns. Here are some of its topics and offerings:
Appeal to a target audience through offering regular newsletters about the service or product only you can provide. Offer some free advice on marketing or tips on business-related tools. Offer the first part of a how-to e-course free to generate traffic. Through brief, yet constant contact, your blog becomes invaluable to your audience. Don’t be timid in offering a bit of free advice to build a dedicated audience.
Codeacademy offers free, interactive coding classes that take you from lesson one to building a fully-functioning website. The courses we've highlighted below are just a few of the courses; Codeacademy offers many more, depending on your organization's needs. Codeacademy classes feature lectures and a workspace in the same browser window so you can see the effect of your work live, as it's created.
Singorama focuses on teaching people how to sing and includes various products and tools. The best income comes from promoting the digital version, where you’re earning a 70% commission. The physical edition doesn’t pay nearly as well but it is still more than many physical products. Just be aware that this is a Clickbank product. So, it’s best as a side affiliate project, not as the main product that you promote.
For a subscription of $27 a month, the Online Marketing Institute (@OMInstitute) offers a range of courses on marketing topics, including comprehensive training on email marketing. With 21 video tutorials of around an hour each in length, it’s possible for you or your employees to learn everything from database segmentation and management through driving response and tracking results.
Participants will learn the basics of inbound marketing, SEO, landing pages, blogging, conversion optimization, lead nurturing, and email marketing, as well as how they all work together for a cohesive and more effective inbound marketing strategy. After the certification exam, graduates receive a badge for their résumé or LinkedIn profile to show they've expanded their marketing skills with HubSpot Academy.
When starting out, focus on being a generalist. You won’t know what you’re most interested in yet, so building up a general digital marketing skill set will help you hone in on the areas that excite you most. You’ll also be more hireable since a digital marketer who can wear a few different hats is much more useful than one who only knows how to do Instagram ads.
Obviously with such a hugely valuable niche where people will be spending on average around $30,000 to $60,000 on a boat, there will be tons of information and reviews available, right? Wrong! In fact, MOST of the boats that I was interested in had zero reviews to be found anywhere on the internet. Zero. And all the manufacturers showed was a few pictures, sometimes a sales video, and an abbreviated spec sheet. That’s it. I scoured the internet for unbiased reviews of boats and did not find anything helpful at all.
If retirement is a goal of yours (and who doesn’t want to retire someday?!?), it’s important to learn how to start investing. In fact, funding your retirement accounts should be at the top of your list. While these accounts won’t help your immediate situation, by stashing cash now, the residual income they create should help propel you through your golden years.
Affiliate marketing is the practice of partnering with a company (becoming their affiliate) to receive a commission on a product. This method of generating income works the best for those with blogs and websites. Even then, it takes a long time to build up before it becomes passive. If you want to get started with affiliate marketing check out this great list of affiliate marketing programs.
While compiling this list, I did my best to avoid scams, and stick with practical ideas that work. I have tried many (but not all) of these ideas. Some of these helped me earned a few dollars here and there, but there are some that helped me earn extra money on the side every single day — and some are still providing me with revenue! Note that not all ideas will fit your skills and abilities. What works for you depends on your abilities and your current financial situation.
He is the co-founder of Neil Patel Digital. The Wall Street Journal calls him a top influencer on the web, Forbes says he is one of the top 10 marketers, and Entrepreneur Magazine says he created one of the 100 most brilliant companies. Neil is a New York Times bestselling author and was recognized as a top 100 entrepreneur under the age of 30 by President Obama and a top 100 entrepreneur under the age of 35 by the United Nations.
Whether you’re somewhat familiar with digital marketing or you’re starting from scratch, you may be looking to learn more. There are several ways you can learn digital marketing online; for example, you can take digital marketing courses. If you’re on the fence about whether a digital marketing course is right for you, here are a few points to consider and reasons to learn digital marketing: